A campaign for a new national monument
Overview
Client: Get Outdoors Arizona
Scope: Our collaboration encompassed content planning, visual identity design, video editing, and content creation, seamlessly integrated with social media management. This approach drove measurable engagement growth and elevated the brand’s presence. December 2022 - October 2023
Description: I collaborated with Get Outdoors Arizona to mobilize its coalition members and broader network in support of a 2023 campaign advocating for the designation of a new national monument in Arizona.
Project: Campaign for the Baaj Nwaavjo I'tah Kukveni Grand Canyon National Monument
RESULTS
15% increase in following
54% increase in reach
100% increase in engagement rate year over year
DESIGN ASSETS
"
I went on parental leave knowing our campaigns were in good hands with Jenn. She hones in on the best parts of your branding to create impactful materials that engage your target audiences.
KIND WORDS
— SARAH WHITSON
Principal, Whitson Strategies
